Twitter is one of the best tools available to lensmasters, not only for promoting their lenses, but for staying connected with Squidoo friends, finding ideas and learning new things. There’s a space for your Twitter page in your Squidoo profile, a Twitter feed module, TwttrStrm, and of course you can Tweet your latest lens update using OpenID.Many lensmasters use the “Tweet Your Update” button that appears in the workshop after publishing a lens. It’s handy if you want to get your lens out there without logging in to Twitter, but is it the best way?
When you tweet your update, the message that appears in your Twitter profile is generic: “I’ve just updated my Squidoo page…” It tells your followers what you’re doing, but it doesn’t give much incentive to visit your lens.
To really advertise your work, sending a customized Tweet is essential. You can copy your lens URL, or use the Twitter button when viewing your lens, and write a blurb about your updates to invite your friends and followers to see what you’ve added.
“I’ve just updated my lens” can become “I’ve just added a new Design Direction Duel” or “Add your gardening lens to the new plexo!” or perhaps “Don’t miss my Mother’s Day gift ideas!”
Using keywords in your Tweets is a good idea, because it will allow your lens Tweets to show up in searches and Tweetfeeds.
I agree 100%. I am always more likely to click if the lens sounds interesting. Writing a customized tweet will also attract those who don't use Squidoo.
ReplyDeleteExactly! We should always try to appeal to the broadest audience possible, whenever we can.
ReplyDelete